We are a full service agency providing strategic and creative solutions for your communication and marketing needs. Whether it’s a full blown branding campaign, a launching event, a one-time project, or social media content and management what you’re looking for, well, this is your place.
We believe no matter what it’s all content. Difference is, we create intelligent content based on strategy. Whether it’s sales focused, branding or events, we’ll bring your strategies and content to life through creative brand experiences.
We’re a local agency with a global reach. Being part of the leading global network gives us the tools and partners to better service regional and global accounts. We can now create local executions but also implement them at a Regional or Global scale. Get in touch with us and we can show you how this has been the ideal solution for our regional clients.
Visit website
Oneightyº launches in December 2013 with clients such as: Honda, Holsum, Coors Light, Novartis and regional projects for Heineken Americas (LATAM).
Starting with large accounts provides enough business during the first year for Oneightyº to operate without financial institution necessities (i.e. credit nor loans) We are a 100% self financed operation.
Oneightyº wins the Wyndham Rewards account for the Latin America Region including Brazil. Adding to our hunger for growth as a regional agency.
Oneightyº becomes the AOR for General Mills in Puerto Rico. Includes Cheerios, Yoplait and Old El Paso brands.
Oneightyº becomes part of the FCB network. Transforming ourselves as a “Glocal” agency and handling Global Accounts such as Clorox and Kimberly-Clark.
Oneightyº wins a Bronze Lion at the Cannes Advertising Festival with a project for the Clorox Co.
Oneightyº grows providing services for clients throughout the LATAM Region and reviews options of expanding services to the US.
Our new office is born in the mainland US under the name Cientochenta. Providing services for the Multicultural and the U.S General Market.
Ricky started his career in Puerto Rico as a copywriter at JWT. He then continued his upward move as Associate Creative Director at Young & Rubicam, VP/Creative Director at Y&R’s Miami office, ECD at Zubi Advertising in Coral Gables, and VP/ECD at FCB Puerto Rico. In 2014 he became Owner/Partner and Chief Creative Officer at Oneightyº/FCB in Puerto Rico. In these past years, Ricky has been the driving force behind successful campaigns for Coors Light, Ford, Kraft Heinz, Mondelēz, SC Johnson, Coca-Cola, Honda and Clorox, among others. Named by Advertising Age as one of the top 4 creative directors in the U.S. Hispanic market, Ricky’s work has won top honors at prestigious international award shows such as Clio, New York Festival, FIAP, the One Show and Cannes Lions.
Javier began his career as a copywriter in a US Hispanic Agency in his birthplace NYC. He's worked in agencies in the US General Market and later in leading roles in some of Puerto Rico's most award-winning agencies. His career has won him praise and awards while in agencies such as Lopito, Ileana & Howie; Foote, Cone & Belding, Pentamark PR (which he helped launch), and as Creative Director of BBDO Puerto Rico. With his creative background and entrepreneurial soul he now finds himself as the CEO and Owner/Partner of Oneightyº/FCB Puerto Rico. Javier has been the Cannes Lions Representative and has led the local Young Lions Competition since 2001. He has also been a board member of the local Advertising Association of Puerto Rico and was nominated for the 2017 Top Management Award by the Sales and Marketing Executives Association (SME) of Puerto Rico.
partner / chief creative officer
partner / chief executive officer
HEADQUARTERS
614 Calle Aldebaran (Marginal Martinez Nadal), Urb. Altamira,
Guaynabo, Puerto Rico 00920